DRAG DROP
You have been asked to create a customer journey that meets this goal: Send an email to all cat owners, then follow up with a text message to those contacts who opened the email, waiting one day between actions.
Which five actions should you perform, in sequence, to meet the requirements? (Choose five.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:
DRAG DROP
You are a marketing professional who is conducting training for a group of marketing trainees.
You are training on marketing forms and explaining the type of forms in Dynamics 365 Marketing.
Which form type applies to each data collection purpose? To answer, drag the appropriate form type to the correct data collection purpose. Each form type may be used once, more than once, or not at all. You may need to drag the split bar
between panes or scroll to view content.
NOTE: Each correct selection is worth one point.
Select and Place:
DRAG DROP
You are a Dynamics 365 Marketing functional consultant. You are setting up integration with LinkedIn Lead Gen.
You need to configure the integration in order to allow for Leads synchronization from LinkedIn to Dynamics 365 Marketing.
In sequence, which four steps should you take? To answer, move all steps from the list of steps to the answer area and arrange them in the correct order.
Select and Place:
You have created a customer journey that does the following:
1.
Sends an email regarding a country/region-specific promotional offer.
2.
Creates a phone call activity and sends a text message to the contact. Which set of actions should you take to activate your customer journey?
A. Check the country/region, check the localization check box. Validate, and then Publish.
B. Check the localization check box. Validate, check for errors, and then Publish.
C. Verify the segment and email language, check for errors, and then Go Live.
D. Verify the segment, check the country/region. Validate, and then Go Live.
Your marketing department will be creating multiple email messages to be used in several customer journeys.
To prepare for this, you need to create content settings to determine the dynamic values to be used.
What is the maximum number of Content Settings that can be set as default for multiple customer journeys?
A. 1
B. 2
C. 3
D. 4
You need to create a customer journey. You are looking through the gallery of existing customer journey templates to select one to use. Which pieces of information will help you decide which template to use?
A. Target, Recurrence, Purpose, Name
B. Purpose, Target, Recurrence, Description
C. Language, Purpose, Target, Recurrence
D. Language, Owner, Target, Recurrence
Your marketing department needs to create a Customer Journey for female wine enthusiasts over 40 years-old who live in Europe. How should you define who receives this Customer Journey?
A. Create a Static segment.
B. Create a Segment Type.
C. Edit the contacts in database.
D. Create a Dynamic segment.
Your marketing department has determined that they want to create a Customer Journey that will target marketing contacts that have visited your website in the past 12 months. Which type of marketing segment should you create?
A. Profile Segment
B. Interaction Segment
C. Landing Page Segment
D. Customer Insight Segment
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are a marketer at Contoso Inc.
In the past month, the marketing department has been sending customer satisfaction surveys to customers whenever an opportunity is won. They have received over 4,500 responses.
You are analyzing the customer satisfaction survey, and do not see any results for the Net Promotor Score (NPS) question in the Satisfaction Metrics Report. You want to see these results.
Solution: You add the NPS question as a metric in the survey results report.
Does this solution meet the goal?
A. Yes
B. No
You are a Dynamics 365 Marketing functional consultant.
You create a marketing subscription list and you need to make it available for website visitors.
In which two ways can you do this?
A. In the Email Marketing form, drag the created subscription list to the form.
B. In the Subscription Center form, drag the created subscription list to the form.
C. In the Landing Page template, drag the created subscription list to the form.
D. In the Event Template, drag the created Subscription List to the form.
