MB-260Microsoft Customer Data Platform Specialist
92 Questions and Answers Experienced specialists selected 92 questions for this exam. All answers are verified to ensure correctness.
Last Updated Apr 21, 2024 Ace your exams with our consistently updated MB-260 exam dumps.
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MB-260 Online Practice Questions and Answers
HOTSPOT
You are a Customer Data Platform Specialist. Your company has audience insights set up as their Customer Data Platform (CDP). The product owner entered a user story on your backlog to add data from the new loyalty solution into the
CDP. You defined the data source. You are ready to add the loyalty contacts to the data unification process.
Which new data entity area should you select in the Map phase of the data unification process?
Hot Area:
DRAG DROP
You are a Customer Data Platform Specialist. You are in the process of implementing audience insights as the Customer Data Platform (CDP) solution for your company.
Your manager asks you to give a short presentation for new users who will be using audience insights and explain some of the benefits that audience insights will offer them.
Which user group will take which benefit from audience insights? To answer, drag the appropriate user group to the correct benefit. Each user group may be used once, more than once, or not at all. You may need to drag the split bar
between panes or scroll to view content.
NOTE: Each correct selection is worth one point.
Select and Place:
You are a Customer Data Platform Specialist. Your organization recently implemented audience insights. You need to create a measure using the `Average Transaction Value' template to track the average spent by a customer.
As part of the process of creating the measure, you need to add data and map it to the data from the Unified Activity entity.
When you are setting up the measure, which two steps should you perform to complete this task? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A. Choose the attribute representing the Transaction value from the Unified Customer entity.
B. Choose the attribute representing the Transaction value from the Unified Activity entity.
C. Choose an activity type and select the entity with transactional data.
D. Choose either the Account or Contact entity to get the related transactional data.
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Microsoft MB-260 exam official information: As a candidate for this exam, you need experience with processes related to key performance indicators (KPIs), data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement.
